Progetto - I designers

Matteo Ragni

The design of life

Matteo Ragni graduated in architecture at the Politecnico di Milano. From 1998 to 2005 he ran the Aroundesign studio with Giulio Iacchetti.

A life of design

He won the Compasso d’Oro ADI with Giulio Iacchetti for the biodegradable fork and spoon “Moscardino”, now part of the permanent collection at the MOMA in New York. In addition to design, he also works as a teacher, art director and architect in Italy and abroad.

Video Interview

The designer spills the beans...(only in italian version)

Project assumptions

Design Paradiso – Senti che aroma

The design solution developed in this project is dedicated to the moment of first waking in the morning. The pleasure of this moment consists in the possibility of sensing the coffee, from the perspective of taste, aroma and even the sound. The taste of coffee is derived as much from the aroma as from the taste. The design piece therefore is focused on the lid, to conserve the aroma of the coffee; it was invented for taking coffee to bed, promising the best possible awakening in the morning. The object is in the form of a cone and holds a secret: it transforms itself into a little bell that will wake you in a much more gentle manner than the invasive sound of the alarm clock.

Design paradiso – Matteo Ragni – Salva aroma con campanello

La collezione Design Paradiso Lavazza è la materializzazione di un grande progetto. Le idee concepite sono in numero molto maggiore di quelle realizzate.
Non tutte le intuizioni infatti sono attualizzabili; ma tutte interpretano la realtà terrena del Paradiso Lavazza e del suo rapporto con la storia del design italiano.