Lavazza design paradiso
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Heaven collection
The key to enter into Lavazza Paradise
Serafina is a symbolic design object – that has great practical applications, as do all symbols---- Serafina is the key to Paradise placed on the table.
Design, Paradise and the placemat
Serafina is a placemat made of coloured silicone, a pocket-sized metal object, a soft key which opens the secrets of the genius of design. Put the cafetière onto this key and the gates to Paradise Lavazza will open for you!”
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Designer:
Shinobu Ito
Shinobu Ito graduated in Textile Design at Tama Art University.
She was born in Tokyo in 1966, where between 1988 and 1995 she was part of the creative team of the R&D Sony Creative Product center that developed the Playstation.
Shinobu is already a star of the design world at less than 30 years old, but she chose freedom in project development and a childhood dream in coming to Italy. She arrived in Italy in 1996 to attend the Domus Academy. There she met her future husband, Setsu Ito, with whom she has lived and worked since 2000, developing projects for famous names in Italian and international design.
She was born in Tokyo in 1966, where between 1988 and 1995 she was part of the creative team of the R&D Sony Creative Product center that developed the Playstation.
Shinobu is already a star of the design world at less than 30 years old, but she chose freedom in project development and a childhood dream in coming to Italy. She arrived in Italy in 1996 to attend the Domus Academy. There she met her future husband, Setsu Ito, with whom she has lived and worked since 2000, developing projects for famous names in Italian and international design.
Lavazza Spa - Corso Novara 59 - 10154 Torino - Registro delle imprese di Torino 00470550013 - Capitale sociale 25.000.000 euro